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On Everything is Marketing presented by MLive we tackle what is happening right now in the world of marketing discussing tactics, tools, and strategy while separating the art of what digital marketing is from some of the noise that surrounds what it isn't.
Episodes
Wednesday Aug 10, 2022
Wednesday Aug 10, 2022
In this episode, Linda Freybler from Battle Creek stops by during ESTO 2022 to talk about the work a CEO does to connect with their team and potential travelers and the magic of being an incredible strategic planner.
Wednesday Aug 10, 2022
Wednesday Aug 10, 2022
On this episode, Eric Hultgren and Paige Spisak talk with Nick Meisner from Discover Green Bay about people who don't realize it is on the water and that there is so much more to enjoy after you check out Lambeau Field
Tuesday Aug 09, 2022
Tuesday Aug 09, 2022
Chris Roebuck CEO of Clicktivated stops by to talk about what the technology does and how it can help DMOs and CVBs reach potential travelers as we are broadcasting live from the ESTO conference in Grand Rapids, MI
Tuesday Aug 09, 2022
Tuesday Aug 09, 2022
Steve Wells from Kansas City, KS stops by the Everything is Marketing podcast during ESTO 2022 to talk about what he has picked up at ESTO, The Taco Trail, and what is his favorite thing to do in Kansas City.
Tuesday Aug 09, 2022
Tuesday Aug 09, 2022
On this episode of the Everything is Marketing podcast we talk with Amanda Wilkin from Visit Charlevoix to talk about how they think about social media and branding and what impact ESTO 2022 will have on them for the rest of the year.
Tuesday Aug 09, 2022
Tuesday Aug 09, 2022
In this episode of Everything is Marketing live from U.S. Travel Association ESTO 2022 we talk with Dr. Patty Janes from GVSU about her non-profit Michigan Cares for Tourism where tourism professionals come together to help restore Michigan’s historic, cultural and natural attractions.
Tuesday Aug 09, 2022
Tuesday Aug 09, 2022
In this episode of the Everything is Marketing podcast live from ESTO 2022 we talk with Kathy Morin from Visit Greater Cadillac about the trails, the vibe, and what is next for this Michigan gem.
Monday Aug 08, 2022
Monday Aug 08, 2022
On this episode of the podcast Eric Hultgren and Paige Spisak head north to Munising, MI to talk with Cori-Ann Cearly about what she is learning at ESTO to take back with her and what has been happening in Munising over the past year.
Monday Aug 08, 2022
Monday Aug 08, 2022
In this episode live from ESTO 2022 Eric Hultgren and Paige Spisak talk with Stan Smith and Sam Scott from Visit Detroit about all the amazing things happening in and around the city from the Auto Show, to the charging road, sports, music and everything else - we find out why Time Magazine said Detroit is one of the 50 spots to visit in 2022.
Monday Aug 08, 2022
Monday Aug 08, 2022
In this episode live from ESTO 2022 we talk with Jen Sistrunk about the 4 seasons of South Haven and what makes this idyllic town in Michigan just so special.