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On Everything is Marketing presented by MLive we tackle what is happening right now in the world of marketing discussing tactics, tools, and strategy while separating the art of what digital marketing is from some of the noise that surrounds what it isn't.
Episodes
Monday Mar 11, 2019
Monday Mar 11, 2019
Eric Hultgren and Nick Behling talk about what do you serve your customers in the digital ecosystem and when is it alright to ask them for something.
Monday Feb 25, 2019
Monday Feb 25, 2019
Anne Drummond and Anne Cook talk about how digital methods for ad delivery are dramatically more effective every day, as digital (and in particular, mobile) makeup nearly 50% of consumer’s time spent with media. While TV still comprises a large statistical margin, it is important to note that the way viewers consume television is far different than before.
Wednesday Dec 26, 2018
Wednesday Dec 26, 2018
In this micro-podcast, Eric Hultgren talks about some of the big findings in the Facebook 2019 Trends Report and what that might mean for your thinking in the year ahead.
Tuesday Nov 06, 2018
Tuesday Nov 06, 2018
Eric Hultgren and Anne Drummond talk about how important your customer landing on the appropriate page is when it comes to making a connection with a customer.
Thursday Oct 18, 2018
Thursday Oct 18, 2018
Had the pleasure of speaking to the GRAR team about how to make content at scale.
Tuesday Oct 02, 2018
Tuesday Oct 02, 2018
Eric Hultgren talks about how many people will be using the 6-second ad and why it might be an important part of your marketing mix.
Friday Sep 14, 2018
Friday Sep 14, 2018
Eric Hultgren heads to Flint for his 20th time to talk about building for the future, connecting with your customer and once you do that...how you can move them through the customer journey.
Wednesday Sep 05, 2018
Wednesday Sep 05, 2018
Eric Hultgren talks about Instagram Story ad and how now might be your best shot and making them work for your brand as you tell your stories.
Wednesday Jul 04, 2018
Wednesday Jul 04, 2018
Eric Hultgren takes 3 mins to talk about what your customer is doing on 4th of July and how following the customer's lead could pay off big time if you can meet them where they are with your content.
Tuesday Jun 26, 2018
Tuesday Jun 26, 2018
Eric Hultgren jumped on Facebook live to talk about the changes at Instagram and how you can leverage them for your business. He also took some questions at the end that you might find useful.