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On Everything is Marketing presented by MLive we tackle what is happening right now in the world of marketing discussing tactics, tools, and strategy while separating the art of what digital marketing is from some of the noise that surrounds what it isn't.
On Everything is Marketing presented by MLive we tackle what is happening right now in the world of marketing discussing tactics, tools, and strategy while separating the art of what digital marketing is from some of the noise that surrounds what it isn't.
Episodes

Wednesday Jan 20, 2016
Ep 147: Why do KPIs matter?
Wednesday Jan 20, 2016
Wednesday Jan 20, 2016

Sarah Dejong Director of Search stops by to talk about why KPIs matter now more than ever and what you should be aiming for in 2016. Plus some great tips for getting started if you aren't using Google Analytics.
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